206-947-7377 or bcasserd@kmih.org.
Underwriting is a form of limited radio advertising allowed by the Federal Communications Commission (FCC). If you are a local, regional, or a national business, we encourage you to underwrite on Hot Jamz!
Underwriting on Hot Jamz is cost-effective and works. Whether you're running a flight of announcements for one-week, quarterly, or on a semi-annual or annual basis, you'll receive first-class handling of your account, and your schedule will bring you increased awareness of your product, service, store or brand; and the repetition necessary for a successful radio campaign.
Radio is an important medium for reaching customers, especially those that are not reachable by traditional means such as young adults. Radio targets those customers most likely to purchase your product or service. Hot Jamz delivers high frequency (repetition) and effective reach (3.29 spots to one unduplicated listener each week) for a slight fraction of the cost of the larger stations in the Seattle market. Radio listeners are generally loyal to just a few stations, so you don't necessarily need to make a deep buy into the market unless your goals mandate a large reach. And finally, radio offers a cost-per-thousand that is lower than most major media.
Demographic % of Hot Jamz's audience*
12+ Weekly Unduplicated Cume Audience 33,800
12-34 Teens & Adults 94%
Hot Jamz studios and transmitters are located on the north end of Mercer Island at 429 feet above sea level, and 69 meters above average terrain, ensuring a wide listening area in the nations 13th largest radio market, according to Arbitron Research. The radio station is licensed by the Federal Communications Commission to broadcast at 88.9 & 94.5 megahertz on the FM band.
*October 2009 Arbitron Inc. 12+ 6am-Midnight Mon-Sun